HubSpot Pricing and Comparison with other HubSpot Alternatives


HubSpot Pricing

HubSpot Pricing is the first thought you get when you are going to check about the services and packages they offer. HubSpot has been the leading marketing tools provider for more than a decade. As time is passing innovation is always going to another level, and so are the needs of a company and the approaches toward the end customer.

Inbound marketing has been the new mantra to attract customers even before they know it, gone are those days when a company sales personnel had to directly approach a customer in person.

Since you understood the importance of inbound marketing, they are other essential services too and HubSpot pricing varies accordingly.

The HubSpot pricing section on the HubSpot website provides you with six products they are:

  1. Free tools
  2. Marketing
  3. Sales
  4. Customer Service

In bundles that include a CRM suite and the creation of a customized bundle of your choice.

A CRM is a customer relationship management software that makes your tasks handling with the client very smooth from generating prospective leads, contacting the leads, scheduling the meeting with them, and maintaining a pipeline of any scheduled work with the total involvement of your company employees. 

(For more information, check our article on the top 15 CRMs at the end of this article).

Talking about the HubSpot pricing for various products let’s start with 

Hotspot pricing for Marketing Hub 

The plan is divided into three that are a starter, a professional, and an enterprise.

Plan Monthly Yearly
Starter $50/mo $45/mo
Professional $890/mo $800/mo
Enterprise $3,600/mo $43,200/yr


The marketing contacts are a minimum of 10,000 and you are priced accordingly when the marketing contacts are increased.

HubSpot pricing for Sales hub

It is totally variable with minimum paid users of 2.

Plan Monthly Yearly
Starter $50/mo $45/mo
Professional $500/mo $450/mo
Enterprise $1200/mo $14400/yr


In the enterprise, a plan with a minimum of 10 users is included with $120/month per additional user.

HubSpot pricing for Customer Service

This is for the starter plan starts with a minimum of two paid users.

Plan Monthly Yearly
Starter $50/mo $45/mo
Professional $890/mo $800/mo
Enterprise $3,600/mo $43,200/yr


In the customer service plan, the same user’s offer is applied as a sales hub.

HubSpot pricing for the content management system(CMS) hub

Plan Monthly Yearly
Starter $25/mo $23/mo
Professional $400/mo $360/mo
Enterprise $12000/mo $14400/yr


As you observe, the pricing of HubSpot’s sales hub and CMS hub are kind of similar. 

Operations are crucial for any company organizing the processes is the core need of any company. Let us see HubSpot’s pricing for the operations hub.

Plan Monthly Yearly
Starter $50/mo $45/mo
Professional $800/mo $720/mo
Enterprise $2000/mo $24000/yr


The enterprise plan contains a free trial for 14 days.

If you will buy all the mentioned above plans, then you must go with bundles where each plan provides unlimited free users.

Here is the HubSpot pricing for the CRM suite

Plan Monthly Yearly
Starter $50/mo $45/mo
Professional $1780/mo $1600/mo
Enterprise $5000/mo $60000/yr


After seeing the pricing of HubSpot, did you spot your company capital amount listed anywhere, or are they more than that? Yes, we heard you!

It is exorbitantly expensive for most people out there, hence everyone seeks alternative CRM Tools. We have two HubSpot alternatives here they are 

  1. Active Campaign

1. HubSpot Alternative: #Active Campaign

Active Campaign - HubSpot Pricing

Active Campaign remained one the best alternative to Hubspot, thanks to the pricing of Hubspot.

The active campaign offers four plans on its website which are 

  1. Lite
  2. Plus
  3. Professional
  4. Enterprise

The number of contacts starts from 500, if you have over 100,000 references you must contact the sales team for your customized plan based on your organization’s needs.

All the plans are yearly basis and the amount is charged on a monthly basis.

Plan Price Teams
Lite $9/mo 3 accounts
Plus $49/mo 25 accounts
Professional $149/mo 50 accounts
Enterprise Customized Unlimited


Active Campaign doesn’t offer a free plan but compared to the pricing of Hubspot, the cost of $9/month is quite pocket friendly and stays on the top as the better alternative to Hubspot.

Active Campaign is rated over 4 stars on most sites with a negligible number of people who weren’t satisfied.

2. HubSpot Alternative: #ZOHO CRM

Zoho CRM

Zoho is a multinational company based in India. It’s a one-stop destination for web-based business tools. This company claims to have big clients in their service-providing list like blue star, Bose, Hotstar, etc. 

They have products that help you in sales, marketing, and customer service. These are basic services anyone will provide apart from these they also provide services for 

  1. Finances
  2. people and culture (assisting you in hiring better talent when required).
  3. Email and office( for efficient working of you and your employees)
  4. Project management
  5. Collaboration
  6. Custom solutions
  7. BI & analytics(for better insights and decision making)
  8. IT
  9. Legal

From the above features, Zoho CRM also seems a better alternative to HubSpot. 

The pricing of Zoho is also affordable compared to the pricing of HubSpot. Let’s have a look at the pricing of the Zoho CRM.

Plan Monthly Yearly
Standard ₹1,300 ₹800
Professional ₹2,100 ₹1,400
Enterprise ₹3000 ₹2,400
Ultimate ₹3,200 ₹2,600


Zoho CRM also provides a free edition for up to three users which has the following features

  • Multipurpose contact book
  • Email marketing
  • Lead Generation
  • Workflow automation

The affordability purely depends on the features or the services you are looking for for your business growth in the long term. Automation has saved a lot of time in manual maintenance. The alternatives of HubSpot will not only help you in the smooth running of your services but also might become a significant help for delivering and managing the people who you work for and the people who are working for you.

If you are unsatisfied with any plans recommended by Active Campaign and Zoho, you can contact their sales team to discuss your concerns.

Frequently asked questions

Do Active Campaign and Zoho provide services for websites for my company?

ANS: Yes They provide website personalization, and you will receive insights into the performances too. 


Active Campaign and ZOHO provide the best services according to your organization’s needs and serve as the best HubSpot alternative. Active Campaign provides plans only yearly whereas ZOHO CRM provides monthly and yearly plans. 

All the above-mentioned CRMs are the leading companies globally. The prices which are mentioned are thoroughly searched from their official website.

Also, read the HubSpot alternatives blog here


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